In the world of online streaming, platforms such as YouTube and Rumble offer the chance to share video content with a broad audience. But which is better? In this article, we’ll explore how each platform stacks up against the other and what you can expect when you choose either for your own online streaming needs.
What is Youtube?
Youtube is the most popular video-sharing platform and search engine on the internet. It was founded in 2005 and has since become the world’s most popular online video service, with billions of monthly active users. It offers an expansive library of content ranging from user-uploaded videos to professionally created content, including movies, TV shows, music, news and educational videos.
On October 9, 2006, the company was purchased by Google which was later restructured by Alphabet Inc. on October 2, 2015.
What is Rumble?
Rumble is a video streaming platform that allows users to upload their own content, as well as watch videos and share other users’ videos. The platform was launched in 2013 by two former YouTube partners, Chris Pavlovski and Rob Ellis. It is currently owned and operated by Rumble Inc.
The streaming platform is hosted on their own high quality servers as opposed to Amazon Web Services. This means that Rumble Inc. has full control over content moderation and why many view the company as a free speech platform.
Rumble vs. Youtube: Key Differences and Similarities
When it comes to the two video platforms, there are a few things to keep in mind. Here are some of the key differences and similarities between Rumble and YouTube.
Rumble Vs Youtube Differences
The two platforms offer reliable streaming, a free account, ad revenue for creators. While they may have some similarities, here are the key differences:
- Video Quality: Watching videos on Rumble offers higher-quality video than YouTube. It also offers more resolutions for streaming, such as 4K and 8K.
- Types of Content: Rumble is known to counter mainstream views while Youtube promotes them.
- Monetization: Rumble offers higher monetization opportunities than YouTube, making it a great option for smaller scale content creators.
- Discovery: Rumble makes it easier for users to discover your content than on YouTube because Rumble has an algorithm that promotes content to a wider audience.
Rumble Vs Youtube Similarities
- User-Friendly Interface: Both platforms have user-friendly interfaces, making them easy to use for content creators. Regardless of the platform, you should be able to interact, access subscriptions, and find previously watched videos with ease.
- Relevant Platforms: Both Rumble and YouTube are relevant social media platforms that offer the ability to share videos.
- Advertising Opportunities: Both platforms offer opportunities for content creators to monetize their content through advertisement opportunities.
- Video Recommendations: Each platform offers video recommendations based on users’ interests and past viewing history. YouTube recommends videos in the form of “recommended videos” and on Rumble it is called “Rumble Recommends.”
- Accessibility: Both platforms feature apps which can be accessed on various devices, making it easy to watch videos wherever you are.
- Community: Rumble and Youtube have vibrant communities that provide support and feedback to each other.
- Content Variety: Both Rumble and YouTube offer a wide variety of content, from music videos to vlogs.
Ultimately, Rumble and YouTube have their own advantages that make them both great options for content creators. Depending on the type of content you are looking to watch or create, it is important to consider which platform is best suited for your needs.
Rumble vs. YouTube Videos
The Rumble video platform has become a popular alternative to YouTube for video content creators looking to reach new audiences. Media outlets are increasingly turning to Rumble for videos that they can not only upload and share but also monetize. Rumble videos offer a unique experience, not just because of their alternative platform, but also due to their ability to focus on specific videos with customized tags, highly targeted audiences, and upload videos that are exclusive to the Rumble platform.
While Youtube does have a faster server speed, Rumble has their own servers which provides a higher quality streaming experience than YouTube. Fortunately, this technology race has benefitted users because uploading videos has never been easier.
Additionally, Rumble displays videos solely on their platform via Exclusive Video Management license (license comparisons), which gives media outlets the ability to monetize their content. Monetization opportunities through Rumble include paid advertisements, in-video purchases and more.
Rumble Vs YouTube: User-Base
It is no secret that Rumble is a safe haven for those who go against mainstream narratives and welcomes content creators banned on other platforms. YouTube, on the other hand, caters to a much wider audience and has less of a tolerance for non-mainstream views.
Rumble vs YouTube: For Video Creators
Both of these services offer small creators an easy-to-use user interface plus the ability to upload videos and connect with their audiences.
YouTube’s user interface can require some getting used to in order for users to take full advantage of all its features. On the other hand, Rumble has a much more intuitive and user-friendly interface that allows even novice users to quickly understand how the platform works. This makes it easier for small creators who may not have any prior experience working with streaming platforms to get up and running on Rumble without any hassle.
Rumble Vs YouTube Monetization
When it comes to monetization, Rumble and YouTube have different approaches. Both platforms allow creators to earn money but there are some key differences to be aware of.
Rumble
On Rumble, monetization is enabled by default for all users as soon as they upload their videos. Unlike YouTube, there are no specific requirements or restrictions on how much watch time is needed in order to start monetizing. Rumble pays creators based on the engagement their videos receive which can include views, shares, likes, comments and more. In short, if your videos don’t have a large watch time, they can still be monetized through user engagement.
Youtube
On YouTube, the primary way to earn money is through advertising revenue. The more watch time a video accumulates, the more money you can make from Youtube revenue. However, in order to access this revenue stream YouTube requires creators to first meet certain eligibility requirements before they can enable monetization on their channel. These requirements include: having at least 4,000 public watch hours over the past 12 months and 1,000 subscribers on a Youtube channel.
Controversy Between Rumble Vs YouTube Video Platform
Recently, YouTube has been under fire for censoring users’ videos. Some argue that this censorship restricts free expressions of opinion and can be used to regulate certain topics or ideas.
On the other hand, Rumble is an open platform where content creators are invited to “speak their truth” without fear of censorship or hate speech. In addition to this, Rumble also has an algorithm that helps promote content to the platform’s homepage, giving content creators more exposure.
This makes Rumble a great option for those who wish to freely express their opinions without risk of censorship or interference.
Other Alternative Platforms
If you’re looking for other video platforms for streaming videos, there are other options available. Some of these options include Vimeo, Twitch, and Dailymotion. Each of these platforms offers a unique experience with different user-base, monetization options, content highlighting, and user engagement opportunities. It’s worth looking into each of these platforms to find the one that best suits your needs.
Big Names Who Have Joined The Rumble Platform
Rumble’s massively growing user base has created the potential for big monetization opportunities. This has led to some of YouTube’s right-wing stars have making their way to Rumble. Some of these creators include Sean Hannity, Ben Shapiro, and Matt Walsh.
Sean Hannity
Sean Hannity is a Fox News television host, radio talk show host, and author. Like many voices in the conservative space, Sean has also made the move to Rumble. He regularly posts videos on his YouTube channel but has also started creating videos specifically for the Rumble platform.
Ben Shapiro
Ben Shapiro is a conservative political commentator and author. He has become one of the most influential voices in right-wing media. With a Rumble channel of 1.7 million+ followers and 5 million+ views, Ben is one of their biggest influencers.
Matt Walsh
Matt Walsh is another conservative political commentator, author, and podcaster with over 4 million followers on Rumble. His channel on Rumble has accumulated over 18 million views and has been praised for its insightful content.
By taking advantage of Rumble’s monetization opportunities, these creators are able to gain more revenue from their videos. As a result, they engage with their fans in new and rewarding ways.
How To Advertise On Rumble
Advertising on Rumble is a great way to reach a wide audience and promote your brand. Whether it’s through sponsored videos, display ads, or influencer campaigns, Rumble offers plenty of options for advertisers. If you’re interested in getting started with Rumble advertising, contact our team at RadioActive Media today!
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